The Gold Circle Marketing Plan

Marketing Your Inland Empire Home For Success

In today’s competitive Inland Empire real estate market, it takes a team of highly trained professionals to maximize your results during the all-important marketing of your home. Combined with 31 years of local knowledge, we understand what it takes to execute the exclusive Redlands Marketing Plan customized for your unique property. Using superior communication tools, you will never be left in the dark about the marketing process. That’s because we offer consistent communication to you with your home’s showing feedback providing weekly reports on all other phases of the marketing process.

Onsite Marketing

• Offering you a comprehensive "Staging Plan" (Gloria has interior design credentials!)
• A complete plan that will help you prepare your property inside and out to maximize the impact it will have on potential buyers and stand out over the competition. Combined with Gloria’s interior design experience, your home will make a positive “first impression” for every showing!
• Industry Leader With a Recognizable Yard Sign
• Coldwell Banker is the most recognized name in real estate with an internationally recognized yard sign.
• Custom Property Flyers
• We use only professionally designed and written flyers to capture and hold the attention of serious buyers.
• Custom “Just Listed Postcards. These are a very powerful postcards advertising the sale of your property. We encourage you to give these to all your friends, family, and associates.
• Custom Visitor Folder
• Professionally designed and written folder that contains useful information, flyers, maps, etc. about your home and can be given to each visiting buyer.
• Custom Visitor “Thank You” Cards
• A very professional, yet “warm” touch that very few sellers ever think of giving to their visiting buyers.
• MLS / REALTOR® Community Marketing
• Immediate Placement in the Inland Empire MLS
• We immediately enter your home information in the local MLS for maximum exposure.
• REALTOR® Caravan
• Our listings attract a great deal of top REALTORS and we enhance that by putting your home on the first available caravan.

Print Media Marketing

• Newspaper Classified Ads
• We use professional ad writers to “romance” your property for maximum buyer appeal.
• Newspaper Display Ads
• We use professional ad designers to help your home stands out from the others in any publication.

Direct Mail Marketing

• “Just Listed” Postcards
• Your neighbors often know of someone who would like to move into the area which is why we blanket a large area surrounding your home with “Just Listed” post cards.
• Direct Target Marketing to a database of active buyers

E-mail Marketing

• E-mail Blast to Top Area REALTORS®
• We have an excellent relationship with most of the top Buyer Specialists in the area which allows us to send them a special notice about your home for faster sales.
• E-mail Blast to Database of Perspective Buyers
• We maintain a database of prospective active buyers who will immediately hear about your home via e-mail which results in driving even more interest.

Web Marketing

• Custom Virtual Tours
• Your home is unique and we highlight its best features by using the very latest in multimedia virtual tours which generate very strong inquiries.
• Enhanced Listing on RedlandsGotCharm.com
• We receive numerous visitors each day which means placing your home on this site gives it a significant marketing advantage.
• Enhanced Listing on REALTOR.com
• REALTOR.com is the #1 location potential buyers look for property online and we make sure your home listing there is enhanced to stand out from the other properties.
• Post on Craigslist.com Real Estate Classifieds
• To maximize your home’s online exposure we also make sure it gets prominently listed on other major sites that potential buyers are likely to visit such as this one.
• Post on Google Base
• To maximize your home’s online exposure we also make sure it gets prominently listed on other major sites that potential buyers are likely to visit such as this one.

Great Plan-Great Results

To schedule a no-obligation appointment to review our Gold Circle Marketing Plan together with us, simply fill in as much or as little information as you want in the form below. We will not use any tricky sales gimmicks or pressure to make you do something you will regret. We promise to provide a straightforward response. All of your information will never be sold, rented, or shared with anyone. If you do provide your phone number, you should expect a follow-up phone call.  View our Privacy Policy.